Branding and Marketing

When I first started attending conferences for writing…I discovered how much I didn’t know about writing. And then the journey of learning more about writing began. One of the items that was shared was to make memes for Facebook and other social media to help with branding, marketing, and promoting books. So I jumped on and created memes every week. Now I have a bunch to pull from if I need one…but I still love to create new ones. And as with the writing, I have learned so much more about creating memes since my first ones!

To design memes, my business cards, bookmarks, banners, posters for events, book covers, and the list goes on…I use https://www.canva.com/ . I get my pictures from https://pixabay.com/ . These two sites have been a gigantic help for me in developing a brand and marketing my work. They are very user-friendly sites, and I find them fun. If you have a creative side, you should check them out! Canva has updated and you can now share directly to social media sites rather than downloading, etc. What will they think of next?

So now you have two great tools to go out and design for yourself. One thing that was pointed out…when making a meme, sign it as you would art work. I use my website, and I use the same font each time. People remember that. For example, what comes to mind when I say any brand name? You think of their logo. Great branding and marketing right there. Coke anyone? 😉

Remember, this week A Place to Call Home is being promoted as a free ebook. Get your copy today! Yesterday, this book was doing this:

Amazon Best Sellers Rank: #468 Free in Kindle Store (See Top 100 Free in Kindle Store)

• #3 in Religious Historical Fiction (Kindle Store)
• #7 in Historical Christian Romance Fiction
• #3 in Christian Historical Fiction (Kindle Store)

It’s pretty exciting! Below is one of the first memes I did. I’ve learned a little bit more about downloading, etc. now, but I still love the picture I found on Pixabay. Have a great Thursday everyone!